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Channel: Laurynas Skupas – ClickZ
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How to optimize and market your app for maximum downloads

Effective app marketing is not about generating app page traffic, but rather about ensuring your app is discovered by targeted and relevant users who will install your app and use it regularly....

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5 overlooked but rewarding mobile engagement strategies

According to statistics from Smart Insights, apps account for 89 percent of mobile media time, with the other 11 percent spent on websites. Between 2013 and 2017, mobile usage experienced a steady...

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